Welcome to Athens!

The cradle of ideas, now home to new ones. During the World Beautiful Business Forum, May 7-10, 2026, our mainstage venue will be the Olympia City Musical Theatre “Maria Callas,” located in the very heart of the city. Additional sessions, across ten program tracks, will take place at six venues, each within a 15 minute walking distance from each other (see map further below).

While accommodation is not included in your pass, we have carefully curated a selection of hotels that are within walking distance or a short ride from the theater to make your stay comfortable, inspiring, and seamlessly connected to the event.

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Central neighborhoods such as **Syntagma,** bustling Monastiraki and Psyrri, **old-Athens Plaka, and posh Kolonaki, are ideal for easy access to the Olympia City Musical Theater Maria Callas, lively streets, and a quintessential Athenian experience—but you are of course welcome to stay anywhere in the city. Bohemian, intellectual/creative Pagranti and **Mets, anarchist-yet-gentrified Exarchia, or the Acropolis-near-yet-charming and artsy Koukaki (one of our pavilions will be here) are other convenient, and more residential, choices, located only one or two subway stops from the city center.

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Our Venues

Link to map here (google)

🚶 All within 15 minutes walking distance.

• 🍋 Toggle here for more info

Getting Around

Athens is a safe, walkable city, and taxis and rideshares are always available.

Taxis & Rideshares

• City taxis are plentiful and reliable; fares in the center are typically €7–12.
• Note: Fares double after midnight.
• Apps like Beat (similar to Uber) are widely used and very convenient.
• Uber operates only with registered taxi drivers.

Metro

• The Athens Metro is clean, fast, and easy to navigate.
• Operating hours: approx. 5:30–00:00 (varies slightly by line/day).
• Syntagma Station is the main hub for reaching the venue and most neighborhoods.

Airport to City Center

• Taxi: €35–40 during the day; €50–55 after midnight. ~35–45 minutes. Make sure you don’t pay the tolls! They are included in your fee.
• Metro Line 3 (Blue Line): €9 one-way to Syntagma Square. ~40 minutes.
• Express Bus X95: €5.50, runs 24/7, stops at Syntagma.

Walking Notes

• The center of Athens is safe and lively, with plenty of cafés and shops open late.
• Streets can be uneven or hilly in areas like Plaka and Kolonaki. Comfortable shoes are recommended.